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At ActiveMedia Technology, we live and breathe mobile marketing. We offer services that help clients build interactivity with customers on the rapidly emerging communication medium of choice – the mobile phone. We operate right across the value chain, offering mobile marketing and mobile technology services, providing a complete wireless channel solution for marketers.
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Depending on the client requirement we will package a mix of services to deliver through the entire campaign life cycle, including:
- Concept development
- Campaign planning and strategy
- Mobile creative and content (including tones, graphics and games)
- Applications development e.g. contests, voting, chat
- Integration with above and below the line media
- Technology platform (software, hardware and cellular connectivity)
- Campaign monitoring and control
- Intra-campaign analytics
- Campaign wrap and ROI evaluation
- M-CRM (opt-in database reuse)
- Research Services
Based on the marketing objective we work with clients to build solutions that capitalise on the unique strengths of the wireless medium. We can help clients use wireless to:
- Increase brand awareness
- Drive sales promotions
- Build loyalty programmes
Using our proven mobile customer engagement model we can help marketers identify the most appropriate mobile solution to add to the marketing mix.
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